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Archive for April 26th, 2008

New Forms Of Insurance For A New World

Saturday, April 26th, 2008

I was thinking about insurance a while back, and I realized that we take great measures to prepare for an unforeseen catastrophe. We’ve got our cars insured, our homes, ourselves, our loved ones, our valuables… Some people even insure parts of themselves, parts that are essential for them to continue earning as much as they do. But now, how crazy, we’ve got one new thing to insure. Our identities!

The Federal Trade Commission has been keeping a complaint list for years, and who would have guessed that identity theft tops that list. reported that in 2006, a full 36 percent of the 674,354 complaints that year were focused solely on identity theft. Isn’t that amazing? I say its nuts. It’s a real shame we live in a world where the criminals can now become so powerful that they can take your entire life away. Just like in “The Net!”

Thank goodness there are companies out there willing to help you guard against identity theft. LifeLock can protect you from ID thieves, and not only that, it’ll reduce your junk mail and superfluous credit card offers. But the best part? While it covers you for up to One Million Dollars, the Life Lock service starts at just $10 a month.

LifeLock is also pioneering the protection of children’s identities. What a strange time we live in where our children are at risk for such a new and complex threat. At least LifeLock can help give us greater security, and peace of mind.